The importance of using motion graphic design videos
have become an integral part of projects and different types of commerce. Because it is characterized by ease and smoothness in presenting the information that the viewer obtains. And you can deliver the same information in much less time if you compare it to textual content. This is what project owners seek, which is the ability to reach the client easily and provide information to him in a simple and detailed manner, yet it does not take much of his time.
The importance of using motion graphic design videos?
The ability to communicate information
Motion graphic design can communicate information more easily than any other method. Writing textual content can be replaced with motion graphic designs that explain the same information in the textual content but in an easier and faster way.
There is also scientific research that proves this theory and states that the human brain can process visual content 60,000 times faster than textual content.
least in cost
Motion, graphic design videos are considered the lowest in cost as they only need a creative and professional motion graphic designer.
As for the videos filmed on the ground, they need high costs and effort because they include the presence of cameras, appropriate lighting, and a ready filming location in addition to that it needs a photographer. A professional with high experience in photography until a video is produced that suits the audience, and you can present it on your work platforms and you are satisfied with it.
These factors, of course, make motion graphic design the best and least expensive choice for project and page owners. This does not mean that motion graphic design is the lowest in quality because it is lower in cost, but in fact, it is an advanced method that has replaced realistic videos and has proven successful.
The psychological factor in the audience
One of the common factors among most of the audience is the preference for watching graphic content over text or written content, and this is normal, so imagine that you have two options, either to read a full article consisting of 2000 words, or to watch a video containing the same content consisting of 5 minutes, so what would you prefer?
Of course, you will prefer to watch the illustrated content designed by Motion Graphics, and this is what is meant by the psychological factor in the audience.
Easy to adjust
Editing motion graphic videos is very easy, and it can be achieved at any time if the video is open source. You just need a motion graphic designer to be able to make any edits you want to the video.
This matter cannot be applied to videos filmed on the ground, that is, you will not be able to make the modifications that you want on a video that has already been filmed, but you will need to shoot a new video that includes the new modifications that you want to add.
This, of course, applies to obvious modifications, not to modifications to colors, lighting, etc.
Accurate description of products
Motion graphic design is resorted to, especially if you present your products through electronic platforms, meaning that you do not present them in a place on the ground, so the buyer can evaluate the products himself.
By designing a distinctive motion graphic, you can create a 3D design for the products, explaining the material used, its advantages, and disadvantages, emphasizing the available colors, and mentioning the opinions of previous customers about it and its resistance to external environmental factors while focusing on the smallest details and so on.
Explain and illustrate graphs and studies
Who among us likes to read the many numbers that show the different studies? Of course, you'd love to watch an animated video showing the graphs of these studies.
This is what motion graphic designs allow us to show numbers, scientific studies, and various statistics.
The role of the freelance platform Dawafer
Dwafer's role in motion graphic design is very important, as Dawafer is a famous freelance platform that offers many services to clients, and among the services it provides is "motion graphic design". The Dawafer platform provides many service providers who specialize in working on motion graphics designs, so if you want to get the best service providers in making motion graphics videos, you can get that easily through the Dawafer platform.
In the end, we hope that you have known the importance of motion graphic design and its impact on your project or products, and how it has a strong impact on sales and your project in general. And how you can use it in many areas. The use of motion graphics is unlimited, so we recommend you use it if you own any kind of project.
